Tuesday, August 21, 2012

At the end of the day.

In advertising, it's an overused phrase. For clients and brands, it gives us perspective. But what about our own expectations?

At the end of the day, all you have is... 

your relationships.
your work.
your reputation.

devastation.
fear.
elation.

another night to work until failure.
an opportunity to change everything.
a chance to appreciate what you have.

patience.
trust.
luck.

At the end of the day, all you have is tomorrow. 
And, at the end of most days, tomorrow is enough.

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